YOU STARTED YOUR BUSINESS TO CREATE FREEDOM AND IMPACT
The kind that most people sit at their 9-5 daydreaming about (but you aren't a dreamer, you're a doer). You’re ready to build something that's truly yours, to change people's lives, and to create online income (without being glued to your phone or living on social media).
I'M LAUREL, A BUSINESS MENTOR FOR AMBITIOUS WOMEN ENTREPRENEURS READY TO CREATE A COACHING SERVICE AND/OR ONLINE COURSE PROGRAM.
I’m on a mission to show you how to uncover your unique expertise, build a powerful personal brand, and become sought after in your industry, while getting the time freedom and life you’ve always wanted.
In 2011, I was laid off from my corporate job and knew I needed to take control of my future. I dove into entrepreneurship, building a six-figure network marketing business. But after a decade of hustling for someone else’s dream, I wanted more—something that felt truly mine.
In March 2020, with an infant on my lap, I launched a coaching program and online course, making $7,000 on launch day. But the cycle of live launches and sales calls left me drained. I craved freedom, not another grind, and felt out of sync with the industry.
After open-heart surgery in October 2023, I realized it was time for a change. I decided to burn it all down and start from scratch with a business that felt authentic and aligned with my true passions. Now, I help women like you do the same—discover your unique expertise, craft clear messaging, stand out from the crowd, become sought after in your industry, and attract dream clients without living on social media.
I'M SO GLAD YOU ASKED...
POSITIONING
Most women have a wealth of skills and life experiences (you have untapped genius inside of you, and we both know it), but don't know how to figure out what sets them apart or how to position themselves to build a successful business.
THE RESULT?
Hours, weeks, months of your time and life wasted feeling lost, second-guessing yourself, living on social media, and trying every trend, only to be attracting a fraction of the ideal followers & potential clients you *should* be attracting.
Insert my breakthrough Magnetic Positioning Method.
I have daily inbound DMs from dream clients asking how to work with me from just my positioning (without trying to keep up with trends & algorithm changes or constantly posting).
THIS ISN'T LUCK, IT'S POSITIONING.
Positioning is at the core of building a powerful personal brand & standing out from the crowd online (your niche, your target market, your offers, your content — everything comes down to your positioning).
It’s also the difference between effortlessly attracting your ideal followers & clients or hustling your ass off and not really getting anywhere.
This is why I created my signature Magnetic Authority Method — to help women like you discover your hidden expertise, confidently own your unique strengths, define a clear niche & target audience and position yourself as THE solution your dream clients have been looking for (even if you're brand new or have a small following).
MARKET INTEL
WHY?
Because when you know the right questions to ask your ideal clients, their answers reveal what generic market research misses—the exact words they are saying about their struggles, feelings, daily challenges, and desires.
This clarity lets you create offers and messaging that make them feel truly understood by you, positioning you as the go-to solution they can't ignore.
This is the Market Intel piece of the Magnetic Authority Method —it’s how I stopped relying on boring surveys, endless keyword research, and outdated client avatars and started crafting content and offers that resonate deeply with the right people.
It's the same method that helps my clients know exactly how to create messaging that resonates deeply with their dream ideal clients and create offers they can't resist (without wasting time on tedious strategies and guesswork).
Like you, I started my business for freedom and to create real impact. But instead, I found myself living on social media and struggling to stand out. It didn’t feel like freedom, and it certainly didn’t feel like impact. And if the experience of your business doesn't feel good... then what’s the point?
I have tried it all: posting every day, following viral trends and algorithm changes, and jumping on all of the strategies the 'gurus' said were "working right now".
Was I doing the work? Absolutely. But did it feel like the freedom and impact I desired when I started my business? Not at all.
Within 30 days of implementing this powerful strategy, I went from frustrated, overwhelmed, lost in the crowd, and not attracting the right followers... to standing out, effortlessly attracting ideal followers into my world, and getting DMs from dream ideal clients every day asking for the link to my offers (all while doing less than ever before).
I’m teaching women just like you how to have their days filled with notifications from dream clients in the DMs, excited about your offers —while spending less time creating content (even with a small audience).
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